Compare movement patterns across space

Presence density, passage frequency and dwell time produce different maps. Choose the metric and period explicitly, validate coverage, and compare like-for-like views before drawing layout conclusions.

Catalog workflow. Confirm detector availability, permitted use and event delivery for the proposed deployment. Website examples are illustrative.

Assess traffic heatmaps
Original camera view
Illustrative aggregate movement heatmap over a monitored floor area
Example
Without IVISIONStandard CCTV feed
With IVISIONIllustrative event overlay

The Process

How It Works

A heatmap reflects its measurement method Make movement patterns easier to inspect.

01

Prepare the view

Map the camera view to the intended spatial regions.

02

Assess the observation

Validate the selected aggregate metric.

03

Review the evidence

Review patterns with coverage and time-period context.

04

Choose a response

Inspect the physical area before testing layout changes.

Explore Your Options

Explore Related Capabilities

DimensionHeatmap & Traffic Flow AnalysisCrowd-density mapping & analysis
ObservationAggregated tracks or occupancy across visible regions.Estimated concentration of people in spatial regions.
Event criteriaA supported method accumulates a specified movement metric.A supported density method identifies a region meeting a validated criterion.
Monitoring setupConfirm metric, period, normalization and camera alignment.Confirm map area, calibration, aggregation and thresholds.
What it cannot establishCannot explain motives or represent unseen areas.Cannot certify safe crowd pressure or visibility of every person.
Practical outcomeHelp planners compare busy routes and underused areas.Help operators locate uneven crowd distribution.

Explore Crowd-density mapping & analysis? Learn more

Illustrative demonstration

Review The Event.
Understand The Context.

Example footage and simulated events explain the review workflow. They do not measure detector performance.

Sites overview

Example Activity

EXPLORE WHAT’S POSSIBLE

What Can You Do With Heatmap & Traffic Flow Analysis?

01 / 04 · HEATMAP & TRAFFIC FLOW ANALYSIS

Retail

Displays redirect circulation.

Example event: A passage heatmap shifts.

Operator response: Compare equivalent trading periods.

Practical value: Supports layout evaluation.

Discuss this capability

Frequently asked questions

Heatmap & Traffic Flow Analysis, Explained.

Aggregates observed movement or presence into spatial patterns over a defined period.

Does red always mean unsafe?

No. It represents the selected metric’s relative intensity.

Can maps from different periods be compared?

Only with compatible durations, scales and coverage.

Does low intensity prove unused space?

No. The area may be poorly observed.

Can a heatmap show named routes?

That is a separate identity-tracking function and is not required for aggregate analysis.

Find your fit

What are you trying
to achieve?

Help planners compare busy routes and underused areas. For Space planners, Operations analysts.

Select your priorities

Workflow to discuss

Heatmap & Traffic Flow Analysis + Compare spatial movement patterns.
Discuss This Workflow

Selected demonstration event

Illustrative product demonstration. Detections, names and events are simulated.

Ready to see what IVISION can
do for your environment?

Discuss a camera view, a monitoring question and the review process your team needs.